When the first Hooters location opened in Clearwater, Fla., in 1983, few could ever have predicted that more than two decades later this down-home, beer-and-wing joint with its scantily clad, well-endowed servers would grow to become a symbol of America, let alone an international sensation.
And now, with the opening of its 435th branch in Beijing, Hooters is now being touted as a barometer for globalization.
With the 2008 Summer Olympic Games just 11 months away, Beijing has set about sprucing itself up for the surge of sports fans, media and tourists — refurbishing its airport, updating security systems and launching foreigner-friendly restaurants. Full Story - Taste of Home Magazine - Monarch Cigarettes - Fenton Art Glass
And now, with the opening of its 435th branch in Beijing, Hooters is now being touted as a barometer for globalization.
With the 2008 Summer Olympic Games just 11 months away, Beijing has set about sprucing itself up for the surge of sports fans, media and tourists — refurbishing its airport, updating security systems and launching foreigner-friendly restaurants. Full Story - Taste of Home Magazine - Monarch Cigarettes - Fenton Art Glass
